CASE STUDY: VERINEXT

Brand Development and Ongoing Creative Support for a Leading IT Solutions Provider

Elevated the brand post-merger with a unified logo and visual system

Streamlined internal creative workflows across departments

Delivered 400+ branded assets for marketing, sales, events, and more

“We view D7 as a true extension of our marketing team. They’ve been essential in keeping our brand consistent, elevated, and visually striking, while making our workflow smoother and consistently delivering high-quality creative across all teams.”

– Wendy Goins, Vice President Marketing, Verinext

The Need for a Professional, Scalable Design Partner

Verinext, a technology solutions provider in enterprise infrastructure, cloud, DevOps, and cybersecurity, needed a dependable creative partner to help their marketing team move faster, stay on-brand, and consistently produce high-quality materials across every touchpoint.

A Full-Service Creative Resource They Could Rely On

We began by producing a wide range of branded deliverables from solution briefs, case studies, and infographics to presentations, brochures, event signage and social media graphics.

The engagement scaled rapidly, with over 100 assets created in the first year and more than 400 to date.

Merger Prompts Need for New Logo and Identity System

In 2022, Verinext (formerly known as Veristor) went through a merger with Anexinet. Verinext trusted D7 to lead the visual rebrand of the combined entity. We developed the new Verinext logo—merging the 'V' from Veristor and 'X' from Anexinet—along with a modern, flexible identity system. We then rolled out the updated branding across all client-facing sales and marketing collateral, digital content templates, and event materials.

A Stronger Brand, Faster Output, and Less Strain on the Team

We collaborated with the VP of Marketing and broader marketing team while also serving as a direct creative resource for sales, leadership, and other departments. D7 streamlined communications across teams, supported collaboration with their PR agency, and built scalable templates for their resource library and social campaigns.

D7’s support allowed Verinext to elevate their brand presence across client-facing touchpoints, speed up creative turnaround, reduce pressure on marketing, and deliver consistent visuals across teams without internal bottlenecks. From high-level brand development to daily execution, our goal remained delivering creative work with speed, consistency, and polish.

Our collaboration with Verinext highlights the impact of an embedded creative partnership. By operating as an extension of their team, we delivered consistent, on-brand design that supported both day-to-day needs and high-stakes transitions. The partnership provided access to a dependable creative resource that helped the company adapt, unify its brand, and compete with clarity.